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Marketing

Written by ,
Read by
Format: M4B
Bitrate: 128 Kbps
Unabridged

Length: 7 hrs and 42 mins
Release date: 04-04-22

A comprehensive guide to everything you can learn in a Marketing degree.

This accessible book leads the listener through the crucial aspects of successful business marketing, covering everything from advertising and social media to marketing economics and commercial law. Profiles of successful marketing professionals are also included, such as David Ogilvy and Philip Kotler, as well as brand biographies to show principles in practice, from Netflix to Apple.

Includes topics such as:

Management
Market research
Product development
Buyer behavior and the impact of popular culture, ethics, and social responsibility
Digital marketing including social media and SEO
Retail—in all its many forms
How lockdowns and the global pandemic have changed the world of marketing

Whether you’re a student, a marketing professional, or a small business trying to expand, A Degree in a Book: Marketing is perfect for anyone wishing to know how good, effective marketing can play a part in their own business.

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Creation Date: Tue, 22 Sep 2026 00:24:34 +0200
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A Degree in a Book_ Marketing_ Everything You Need to Know to Master the Subject - in One Book! [B09X671R67].jpg 361.76 KBs
A Degree in a Book_ Marketing_ Everything You Need to Know to Master the Subject - in One Book! [B09X671R67].m4b 420.88 MBs
Combined File Size: 421.24 MBs
Piece Size: 256 KBs
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Info Hash: ab5396a8b87da2aa63166489dda984a59c356092
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